5 Minutes to Iftar - Bongo Pili Pili (Spec Ad)

Written By Mateen Manek

It's 5 minutes to Iftar, and you realize there's no hot sauce...

We created this short spec ad for the MusicBed 2023 challenge. We wanted to create something that fit our upbringing and showcased our culture, and, with it being Ramadan at the time, we wanted to follow that theme. With only 4 days of filming and editing, we were able to create this fun Edgar Wright-inspired advertisement that features one of our favourite cultural staples - Bongo Pili Pili hot sauce from Canadian Harvest.

Created for the MusicBed 2023 Challenge

Directed by: Mateen Manek
Produced by: Mujahid Hemani
Actors: Mujahid Hemani, Imran Husein Merali, Mohammed Abdalla, Hasnain Janmohamed
Production Assistant: Salwa Mawji
Special Thanks to Canadian Harvest and Suky’s Fine Foods

Mateen Manek
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